Despite the burgeoning and democratic climate of digital authorship, reference books, remain largely the province of large print publishers, whose reference guides have a cachet and influence that is qualitatively different than that of texts written by blog, Facebook, Twitter, and even most print book authors. In this essay, we reflect on how our experiences in creating Sound Writing, a born-digital writing reference guide, enabled us to interrupt modern print reference publishing practices; to reclaim the authorship so often passed off to others in a commercial publication process; and - to the benefit of ourselves as writers and our audience as readers - to reconceive the notion of "correctness" itself.